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Social Media Changes You Need To Know

Posted on: April 22 2015 | Posted in: Client Help

Facebook and Twitter logos

The world of technology and social media is ever changing, and keeping up can be tiresome. But don’t worry; we’re here to keep up with it for you! There are some big changes coming you need to know!


Let’s start with the social media giant, Facebook. The largest social media network is once again making some major changes to its newsfeed that may affect your content, and who sees it.

  • Facebook uses will be able to see more than one post in a row from the same source: According to Facebook, the new algorithm will relax the previous rule so users who don’t have much content in their newsfeed will be able to see more.
  • Posts by friends will be prioritized in the newsfeed. Facebook has stated this change will “ensure that content posted directly by the friends you care about, such as photos, videos, status updates or links, will be higher up in News Feed so you are less likely to miss it.” Facebook did say, however, users will still see content from Facebook pages and news organizations they enjoy.
  • Facebook will hide posts about what your friends have commented on or liked. "This update will make these stories appear lower down in News Feed or not at all," Facebook posted. This update could potentially hurt the second-hand reach of Facebook pages.


Twitter is a major player in the social media world for the travel and tourism industry, so staying on top of their new developments is imperative. In their latest change, they’ve updated their Direct Messages so you can private message with one person or a group of people!

  • You can now change your settings to allow Direct Messages from anyone, even if you don’t follow that user.
  • You can reply to anyone who sends you a Direct Message, whether that person follows you or not.
  • A new button, which will appear on the profiles of users you can message, will show up on iPhone and Andriod profile pages.


With pictures and videos the sole focus of the social media app, Instagram takes visual to a whole new level. Recently, the app changed how its #hashtag feature works. From now on, Instagram will apply the hashtag to the time you originally posted the image, instead of when you added the hashtag – meaning new hashtags won’t make your photo appear higher in search results. So when you’re posting the image, be sure you are creative and thoughtful the first time.

Let us know if we can help you!

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